Under Armour
BE SEEN COLLECTION

PROJECT
Launch campaign

CLIENT
Under Armour

BE SEEN COLLECTION

We worked with Under Armour to create the first in their new lifestyle clothing line, Be Seen. This campaign features a variety of everyday looks for all ages, and highlights the fact that you can wear Under Armour clothing out of the gym. The video was shot and edited to be used on social media platforms to highlight this new collection.

Be Seen used a series of swipe up’s to highlight
the products and stories behind them.

The Be Seen collection shown on the Under Armour’s homepage.